ENTR 2320 - Entrepreneurship Capstone

Credit hours: 3

Prerequisites: ENTR 2310 - Entrepreneurial Planning

Course Description:
This course is the culmination of entrepreneurial studies. Topics include development of a complete business plan for a new venture, comprising executive summary, product or service development, marketing, management, operating, and financial plan components. Presentation of business plans to an appropriate audience is mandatory.

Student Learning Outcomes:
Students will:

Describe the essential entrepreneurial characteristics and behaviors important to new business success.
Design a new business concept.
Evaluate a business concept against model business characteristics.
Develop an executive summary.
Develop a marketing plan for a new business.
Develop a management plan for a new business.
Develop a financial plan for a new business.
Develop a complete business plan for a new business idea.
Present a business plan to an appropriate audience.